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Welcome to Marketing Morsels, a menu of delightful—and, in this case, tragic—news items from the past week. Enjoy the assortment!
Jess Zafarris is the director of audience engagement at Adweek.
Marketing Morsels: Old Spice x Arby’s Tackle Meat Sweats, Taco Bell’s Cheez-It Crunchwrap and More
Marketing Morsels: A Licker on the Loose, Glow-in-the-Dark S’moregazing and More
Marketing Morsels: Pride Projects, an Animal Anthem, S’more Songs and More
Marketing Morsels: Mountain Dew Takes Over a Mountain, Jimmy John’s in the Metaverse and More
Organize and Leverage Your Measurement Toolbox
Subscriber Onboarding and Engagement Done Right
Why Marketers Need Collaborative Work Management
How to Use Video at Every Stage of the Customer Journey
3 Ways Next-Gen Leaders Embrace Uncertainty and Drive Digital Transformation
More Football Fans Than Ever Are Streaming Games and Here’s How to Reach Them
Are You Making Informed CTV Ad Buys?
What Can You Do to Meet Shoppers’ Desire for a Better Overall Experience?
By Jane Butler, Managing Director, Google
Adweek is the leading source of news and insight serving the brand marketing ecosystem.