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Welcome to Marketing Morsels, a menu of delightful—and, in this case, tragic—news items from the past week. Enjoy the assortment!

Jess Zafarris is the director of audience engagement at Adweek.

Marketing Morsels: Old Spice x Arby’s Tackle Meat Sweats, Taco Bell’s Cheez-It Crunchwrap and More

Marketing Morsels: A Licker on the Loose, Glow-in-the-Dark S’moregazing and More

Marketing Morsels: Pride Projects, an Animal Anthem, S’more Songs and More

Marketing Morsels: Mountain Dew Takes Over a Mountain, Jimmy John’s in the Metaverse and More

Organize and Leverage Your Measurement Toolbox

Subscriber Onboarding and Engagement Done Right

Why Marketers Need Collaborative Work Management

How to Use Video at Every Stage of the Customer Journey

3 Ways Next-Gen Leaders Embrace Uncertainty and Drive Digital Transformation

More Football Fans Than Ever Are Streaming Games and Here’s How to Reach Them

Are You Making Informed CTV Ad Buys?

What Can You Do to Meet Shoppers’ Desire for a Better Overall Experience?

By Jane Butler, Managing Director, Google

Adweek is the leading source of news and insight serving the brand marketing ecosystem.